A Little Consistency Goes A Long Way

Consistency is quite possibly the most important element of everything you do.  As a blogger and a marketer, your readers crave consistency.  They need it to relate to your brand and trust you.  That trust is essential to your growth and your success. Think about 3 of the blogs that you read most.  How often…

5 Reasons Why Your Homepage Needs Help

I’m sure you’ve heard this line before: “Your website is your new storefront”. Well, if that’s the case (and I can assure you it is), what does that make your homepage, the first impression of what you do, offer and who you are? Your home page can really make or break you in terms of…